The Attention Economy and How It Impacts Your Marketing Strategy
In today’s attention economy, winning new customers and earning the long-time loyalty of the existing ones is becoming increasingly tricky.
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Photo rewards campaign idea: travel edition
INSPIRATION, IDEAS Photo rewards Campaign Ideas #Travel Edition With travel on the upswing and World Tourism Day just around the corner, we gathered a few ideas for your next photo rewards campaign. trust the data 1.5 BILLION more passengers globally will fly in 2022 compared to 2021 Mastercard Economics Institute Nobody in their wildest dreams …
Loyalty Royalty – 30 under 40 – Simon Tavernier
Responsible for the fast rise of Stampix, Simon Tavernier, our co-founder and CEO made it to the 30 under 40 list of finalists from the International Loyalty Awards 2020.
A Loyalty Program Doesn’t Guarantee Loyalty: Here’s Why
Yet, while most transactional brand loyalty tactics are popular, 71% of customers now say that discounts alone don’t earn their repeat business. Having a loyalty program is not enough — it’s time to reimagine your company’s loyalty program and invest in an emotional connection with your clients.
4 Ideas to Make your Marketing Shine through the Noise
Now that 2022 has approached its halfway point, it is the perfect time to reflect on how your marketing campaigns have performed so far and how much you are standing out in this never-ending sea of content.
Stampix wins IAB Europe 2022 MIXX Awards
What began as a humble submission to a prestigious Award became a memorable gala celebration in Madrid, complete with a trophy.
The Importance Of Emotional Connection When Developing Brand Loyalty
Research has found that when consumers feel a strong sense of emotional loyalty to a brand, they spend up to twice as much.
Why 18% Cost of Acquisition Rise Has Insurance Companies Reeling
With acquisition costs rising 18% this year, insurance companies need to focus on fostering a relationship with existing customers.
How Telecoms Are Betting On Loyalty Programs To Lower Churn
The telecom industry is in desperate need of loyalty programs. With the rapid shift to digital and the increasing number of competitors, churn rates are higher than ever before.
Why Partner Discounts May Hurt Your Loyalty Program
How sustainable are discounts and coupons in a loyalty program? Offering brand discounts does very little for customer loyalty and we will tell you why.
